New Delhi: delhi high court Interim injunction issued in favor of renowned film producer Mukesh Bhattunless T series and any associated party’s use of “Tu Hi Aashiqui” or “Tu Hi Ashiki Hai” or any other title that contains the trademark “Aashiqui” in their upcoming movies. The decision was taken amid an intellectual property dispute related to the use of the “Aashiqui” brand.
Justice Sanjeev Narula, in an order passed on Monday, issued an interim injunction, stressing that the ‘Aashiqui’ title was not just a one-time instance but part of a full-fledged film series in which Two productions in 1990 and 2013 achieved notable success.
Mukesh Bhatt’s company, vishesh movies Private Limited recently approached the Delhi High Court through legal action against Super Cassettes Industries Limited, a subsidiary of T-Series, after the two companies planned to develop the third installment of the “Aashiqui” series. When T-Series announced a film with a title similar to ‘Tu Hi Aashiqui’ or ‘Tu Hi Aashiqui Hai’, Bhatt’s team sparked a conflict by claiming that it could be misleading. Bhatt and T-Series had previously collaborated on the first two Aashiqui films under mutual consent and co-production.
Super Cassettes Industries Limited (T-Series) admitted to co-owning the Aashiqui franchise but denied any plans to create new works or spin-offs based on Aashiqui and Aashiqui 2. T-Series argued that their proposed titles “Tu Hi Aashiqui” and “Tu Hi Aashiqui Hai” were different from the plaintiff’s trademarks and did not constitute sequels. They further stated that their film will be completely independent from the “Aashiqui” series and will not have any connection with the previous films.
Vishesh Films Private Limited claimed that T-Series violated their exclusive rights to the ‘Aashiqui’ franchise despite their co-ownership under a previous agreement. The two companies collaborated on the critically acclaimed films Aashiqui (1990) and Aashiqui 2 (2013), which have become iconic works of Indian romantic cinema. Vishesh Films believes that the new projects in T-Series with similar titles infringe the established rights and brand associated with the series.
Justice Sanjeev Narula, in an order passed on Monday, issued an interim injunction, stressing that the ‘Aashiqui’ title was not just a one-time instance but part of a full-fledged film series in which Two productions in 1990 and 2013 achieved notable success.
Mukesh Bhatt’s company, vishesh movies Private Limited recently approached the Delhi High Court through legal action against Super Cassettes Industries Limited, a subsidiary of T-Series, after the two companies planned to develop the third installment of the “Aashiqui” series. When T-Series announced a film with a title similar to ‘Tu Hi Aashiqui’ or ‘Tu Hi Aashiqui Hai’, Bhatt’s team sparked a conflict by claiming that it could be misleading. Bhatt and T-Series had previously collaborated on the first two Aashiqui films under mutual consent and co-production.
Super Cassettes Industries Limited (T-Series) admitted to co-owning the Aashiqui franchise but denied any plans to create new works or spin-offs based on Aashiqui and Aashiqui 2. T-Series argued that their proposed titles “Tu Hi Aashiqui” and “Tu Hi Aashiqui Hai” were different from the plaintiff’s trademarks and did not constitute sequels. They further stated that their film will be completely independent from the “Aashiqui” series and will not have any connection with the previous films.
Vishesh Films Private Limited claimed that T-Series violated their exclusive rights to the ‘Aashiqui’ franchise despite their co-ownership under a previous agreement. The two companies collaborated on the critically acclaimed films Aashiqui (1990) and Aashiqui 2 (2013), which have become iconic works of Indian romantic cinema. Vishesh Films believes that the new projects in T-Series with similar titles infringe the established rights and brand associated with the series.