To mark the spirit of freedom and patriotism this Independence Day, Colors Cineplex is glad to announce that it will be Premiering Sidharth Malhotra’s Yodha on 11th August at 8 PM – World Television Premiere. Asli Yodha (the real warrior) celebrations by the fastest growing Hindi movie channel in conjunction with our nation’s true heroes.
The campaign ‘asli yodha’ by colors cineplex shows bravery and self-sacrifice as communicated by Yodha which recognizes the outstanding contribution of those people who are taking India to a global level and showing their commitment as well as nationalism.
In addition, for this historic day, Colors Cineplex is excited to have Harmanpreet Kaur, Captain of Indian Women’s Cricket team and the only female cricketer from India to score more than 3,000 runs in both ODIs and T20Is. In a match against Australia during semi-final at 2017 Women’s World Cup she made an incredible unbeaten knock of 171 setting a record for highest individual score by an Indian woman in World Cups (ODI) and highest individual score ever in Women’s World Cup.
Also present will be Col. Rajeev Bharwan from the Indian army who has served his country first all along demonstrating unmatchable dedication while commanding Infantry/Strategic Specialized Airborne Regiment being one among them. It was also announced that Afroz Shah had been awarded the top environmental accolade by United Nations and praised by Hon’ble Prime Minister of India Shri Narendra Modi for keeping Versova beach clean; invited to participate.
“Sorry but I am not going anywhere” said Afroz Shah while other guests were screaming with joy when they announced his name as winner of best environment award. Shah is most famous for leading the world’s largest beach clean-up project that has grown into a movement inspiring people around the globe to clean their surroundings. They are true ‘Asli Yodha’ since they exemplify heroism.
Speaking at Viacom 18, Rohan Lavsi, Head of Hindi Movies cluster said, “At Colors Cineplex, we feel immensely proud of our nation’s real heroes and this is why we celebrate the Asli Yodha. By bringing in personalities like Harmanpreet Kaur, Col. Rajeev Bharwan and Afroz Shah we want to remember their impressive influence and patriotism. We remain committed to presenting stories that inspire bravery and sacrifice as well as reflecting India’s values and spirit. That’s why through “Asliyodha,” we continue celebrating those who take India global thereby reminding us the essence of selflessness.”
An ‘Asli Yodha’ stands for an extraordinary dedication and sacrifice. Such people are leaders in defense forces, sports or environmental activists who prioritize their nation above personal comfort zones thus putting themselves on the line for public good .
The third person in the all India women cricket team, Harmanpreet Kaur said about the award of “Asli Yodha” by Colors Cineplex, “It’s an honor to be recognized as an ‘Asli Yodha’ by Colors Cineplex. Playing cricket has taught me that it is much more than just a game—it is a way for me to serve my country and make my fellow Indians proud. Every girl who dreams of donning the Indian jersey is also sharing this recognition with me.”
According to Col Rajeev Bharwan, Indian Army Veteran, “To be called an Asli Yodha, is a great honor. Each soldier in the Indian Army serves only with one purpose: to protect our motherland and ensure its safety. This recognition does not belong only to me but every brave soldier who is there at our borders.”
Afroz Shah, environmental activist and lawyer best known for organizing the world’s largest beach clean-up project said, “Being part of the ‘Asli Yodha’ campaign is a great privilege. Just like our beach clean-ups aim at restoring and preserving nature; this campaign celebrates those whose lives are dedicated to serving our nation selflessly raising her up as well. Through these stories highlighted by Colors Cineplex – we are inspired positively and can embrace bravery and resilience.”
Colors Cineplex aims to offer dynamic entertainment choices which include successful properties such as Hanuman, Bhediya (werewolf), OMG 2 (oh my god), Rocky Aur Rani Ki Prem Kahani (Rocky and Rani’s Love Story), Drishyam 2 (a scene) and Tiger Nageswara Rao (name of tiger).