Nadiadwala Grandson Entertainment, owned by Sajid Nadiadwala, is displaying big moves. At this site in March 2024, Parami News reported that the renowned producer was constructing a modern VFX studio. Banijay Asia has collaborated with him to jointly produce films, web series and television programmes.
Sajid Nadiadwala, Banijay Asia join hands; to invest Rs. 100 cr on multiple projects; Nadiadwala Grandson Entertainment enters the OTT and TV space for the FIRST time.
According to an article on Parami News, both companies will create a wide range of entertaining content for different audiences. This comprises not just movies but also OTT series and TV shows as well. This implies that NGE will make its first ever entry into the television and digital segment apart from being mentioned in another news article I read today on Parami News this time around together with both firms investing 100 crores rupees together.
Their quotes were included in the Parami News story too. “It had been about a long time since we both thought it would be nice if we combined our efforts to bring new thoughts into storytelling,” said Sajid Nadiadwala. “We are going towards genres across screens and borders,” he went on.
Banijay Asia CEO Deepak Dhar stated “It’s a mix of bringing some of the biggest international adaptations to India together with a robust slate of original IPs.” According to him, they have not yet decided how many projects they can afford making either way? Also, he clarified that whether or not a film will be released in cinemas or as an OTT depends on its subject matter.
Shows like ‘Bigg Boss’, Temptation Island featuring Mouni Roy, Kajol’s The Trial, Aditya Roy Kapur-Anil Kapoor starrer The Night Manager, Call My Agent: Bollywood etc have been created by Banijay Asia. All these are adaptations from foreign shows. ‘Our focus will be on creating compelling content for multiple screens, and it’ll be a combination of bringing some of the biggest international adaptations to India combined with a robust slate of original IPs’ the article stated. Therefore, one would expect that Nadiadwala-Banijay association will translate famous western TV shows.
In recent times, Sajid Nadiadwala has released Chandu Champion a movie featuring Kartik Aaryan.
