In her Instagram post, Ananya Wrote: “Guys, this has been the hardest decision. I’ve reached a stage where balancing the business I run and the business I’m building + music has become nearly impossible, and it’s hurting me beyond words. Thank you thank you All the love and thanks for the music I’ve released over the years that I hope we can enjoy. english music Created by our own people because we have so much talent in our own country. thanks again. It was time for me to focus all my energy into the business world.
The news sparked reactions from several celebrities.singer Aman Malik Expressing sadness, but encouraging Ananya to stay true to herself. bobby del Wish her success in her future endeavors, and Sania Mirza Expressed her love and support.
Ananya Birla first entered the music scene in 2016 with the single “Livin The Life” and quickly gained international recognition. She made history by becoming the first Indian artist to achieve platinum status with her English-language single and was featured on the US national top 40 pop radio show Sirius XM Hits. Her talent extended to acting and she made her OTT debut in 2022 with the song Inaam from the Ajay Devgn-starrer web series Rudra: Edge of Darkness..
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In addition to her music career, Ananya is also known for her entrepreneurial spirit.She is the founder and CEO of the company Swatantra Microfinance, providing financial services to low-income families and female entrepreneurs in rural India. Additionally, she is the brains behind CuroCarte, a luxury e-commerce platform specializing in handmade products from around the world.